About Us
FIEAURA was born from a shared love for scents and the idea that fragrance can add meaning to everyday moments. Founded by two scent enthusiasts in Pakistan, our journey began with a simple goal—to create high-quality, handmade products that bring warmth and character to any space.
Our story started with scented candles, where we spent months perfecting a blend of soy wax and beeswax. Paired with high-quality fragrance oils and cotton wicks, our candles became more than just a product—they became an experience.
Along the way, we introduced handmade clay pot candles, each one painted by university students. These aren’t just candles; they’re small works of art that support young artists and bring creativity into homes across the country.
As our collection grew, so did our vision. We launched car diffusers in sleek, modern bottles—available in 25+ fragrances. Designed to be as beautiful as they are functional, these diffusers quickly caught attention and became a customer favorite. Their popularity encouraged us to expand, and we added three more unique bottle designs, each thoughtfully created and well-loved by our community.
More recently, we introduced a collection of Oud Ittars—featuring Dark Oud, Spiced Oud, Sweet Oud, Rose Oud, and Royal Oud—each hand-filled and made for modern wear. These are rich, long-lasting scents in minimalist bottles that reflect our clean and contemporary approach.
From amber glass jar candles to room and car diffusers, body mists, perfumes, and now Oud Ittars, everything we create is made with care and attention to detail. Our focus has always been on using quality ingredients, knowing that the little things—like a familiar scent—can make a space feel just right.
While our roots are in Pakistan, our vision is to share FIEAURA with the world. We’re continuing to grow, with plans to launch more lifestyle products—always modern, high-quality, and made with intention.
Every scent we create is a reflection of craftsmanship, passion, and the small joys that make life special.
Why FIEAURA?
✔️ Handmade with Care – Every product is carefully crafted, ensuring attention to detail in every candle, diffuser, and fragrance.
✔️ Thoughtful Ingredients – We use a blend of soy and beeswax, high-quality fragrance oils, and cotton wicks for a clean, steady burn.
✔️ More Than a Scent – Our fragrances are designed to create an atmosphere, whether it's a warm, cozy evening or a fresh, energizing start to the day.
✔️ Supporting Creativity – Through our handmade clay pot candles, we provide a platform for young artists to share their work while earning for their craft.
✔️ Sustainable Approach – We are committed to using eco-friendly materials and packaging, ensuring that beauty and sustainability go hand in hand.
Our Mission
At FIEAURA, our mission is simple—to bring the power of scent into everyday life. Whether you’re lighting a candle to unwind, setting up a diffuser for a fresh space, choosing a car scent you actually enjoy, or wearing a fragrance that feels like “you,” we’re here to make those moments feel effortless and meaningful.
Welcome to FIEAURA—where fragrance is more than a scent; it’s a part of your story.